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Music company Aristokrat, Boomplay to mentor homegrown talents




Music company, Aristokrat Group, has partnered with music streaming service, Boomplay, to launch a mentorship programme tagged, ‘The Open House Series.’ The programme was instituted to empower and mentor Nigerian talents on the workings of the music business and how they can earn from it.

Speaking at the launch of the programme in Lagos during the week, the Chief Executive Officer of Aristokrat Group, Piriye Isokari, noted that the initiative was borne out of the need to assist up-and-coming acts and others in the music business. He said, “Last year, I and the Aristokrat team decided to open our doors and lend a helping hand to a few up-and-coming artistes, producers and music business professionals. It was a wonderful experience and we knew we had to find a way to do more.”

The programme, which is billed to last for five months, is in three stages. The first stage would involve participants engaging in tête-à-tête sessions with industry professionals, which could lead to selected participants partaking in an internship programme with The Aristokrat Group.

At the second stage, selected participants would be invited to a production camp at Aristokrat’s studio in Port-Harcourt, Rivers State, while the third stage would see the launch of a collaborative album done by all the participants.

The Director of Artiste and Media Relations, Boomplay, Tosin Sorinola, also expressed high hopes for the programme. She said, “This partnership aligns with our commitment to helping the music industry unlock its full potential, by discovering, nurturing, promoting and supporting the growth and development of budding African artistes.” Punch

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